Over 3 days in Scottsdale, you'll diagnose operational leakage, install AI-powered infrastructure, and leave with a cash-pay engine ready to run.
You Are Excellent at Medicine.
The System You're In Is Not Designed for You to Win.
You've built a career defined by mastery and discipline. The credentials are earned. The reputation is real.
Now you're ready for the next evolution.
You want a practice where your cash-pay services run with consistency. This isn't about improving your clinical skill. It's about elevating the infrastructure that supports it.
When the right systems are installed, autonomy becomes practical. Revenue becomes predictable. Growth becomes engineered.
A private, implementation-focused environment for physicians serious about autonomy. Once the room fills, registration closes.
Most physicians are losing $200k–$500k per year — not from a failing practice, but because there's no system catching what's already falling through. Slide to your reality. 60 seconds.
Most physicians who run this are stunned. That number is the invisible tax you are already paying for running without a system. TrueMD is not asking you for $3,995. TrueMD is showing you how to stop the bleed.
Two days in Phoenix changes this number permanently.
Reserve Your Seat at Practice LaunchPad Live →2-night luxury stay (Friday & Saturday)
Airport transportation to and from the resort (Friday & Sunday)
Private welcome cocktail reception (Friday)
Dedicated classroom-style executive meeting space with exclusive patio
Breakfast & lunch provided (Saturday & Sunday)
Private VIP dinner at Verdigris (Saturday)

Here's what you get –
2-night luxury stay at The Phoenician included
Airport Transportation included
Cocktail Reception & VIP Dinner
Breakfast & Lunch provided
Plus these bonuses!
Online MSK Ultrasound Shoulder Primer - 1CME ($250 Value)
AI Practice Tool Implementation Blueprint
Cash-Pay Revenue Infrastructure Framework
Chaos Tax Diagnostic
30-Day Sovereignty Activation Plan
Total value: $15,000
Your Price $4995
Currently performing regenerative, MSK, pain, orthobiologic, or cash-pay procedures — even if inconsistently
Generating anywhere from 2–15 cash-pay procedures per month
Exploring or actively building a PRP, orthobiologic, or cash-based service line
Operating within an insurance-based model but seeking to add predictable cash revenue
Solo, small group, or specialty practice owners
A fully built cash practice
A large staff
An ultrasound machine already in place
A high monthly revenue baseline
The Part that No One Talks About...
Most of You Have Already Tried.
It Stalled. That Is Not a You Problem.
You launched. A few patients paid cash. Then the referral pipelines stopped at the cash door.
"You are a world-class surgeon playing a professional game with amateur tools. Not a character flaw. A missing protocol."

Board-Certified Orthopedic Surgery · Fellowship Sports Medicine
Dr. DeMers built a functioning cash-based orthobiologics practice as an orthopedic surgeon — not as theory, as daily operating reality. She is the proof of concept in the room.
Her domain: Clinical case selection, patient outcomes, and how to structure orthobiologic procedures for consistent, defensible results that justify cash pricing.

Creator, Medical Marketing Roadmap · Published Author ·
Atiba built the Medical Marketing Roadmap to answer one question every physician eventually asks: "What would it be like if my authority extended past the exam room — and the patient already felt it before they met me?"
His domain: Identifying exactly where your patient communication is breaking down — the specific bottleneck between your clinical reputation and your digital presence — and showing you what to fix first.

Board-Certified Orthopedic PT · CEO, Advanced MSK Ultrasound Center
Dr. Rigney has trained thousands of clinicians in MSK ultrasound. His focus: diagnostic conversion — using objective findings so the patient makes the clinical decision themselves. You stop selling. The data sells.
His domain: Ultrasound-guided protocols that convert clinical findings into patient confidence — removing price objections at the point of diagnosis, not at the front desk.
Theme: Breaking the Randomness Loop
You'll identify where your current practice model is bleeding revenue, time, and control. You'll quantify your Chaos Tax. You'll reconnect to what your "Perfect Day" actually looks like when your schedule is sovereign.
By the end of Day 1, you'll understand: your exhaustion isn't coming from effort. It's coming from lack of infrastructure.
Theme: Installing the Engine
This is where theory becomes tactile. You'll rotate through hands-on business labs including:
• MSK Ultrasound - Diagnostic Conversion Protocols – remove awkward sales conversations using objective clinical frameworks.
• AI Practice Tech Stack – automate lead nurture, patient follow-up, and admin friction.
• The Chaos Tax (Self-Diagnosis) – quantify exactly what operational inconsistency is costing you annually.
You will see the system. You will touch the system. You will understand how it runs without you.
Theme: The Executive Decision and the First 30 Days
You'll evaluate the 3-year DIY trap, the hidden management burden of piecemealing agencies, and the time-debt most physicians are already paying.
You'll leave with a 30-day activation checklist, a roadmap to predictability, and a defined timeline for autonomy.
This is your commitment to replacing revenue unpredictability with engineered infrastructure, surrounded by physicians who are serious about building autonomous, cash-pay practices.
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