For Orthopedic Surgeons and Pain Management Physicians Only — June 5–7, 2026 · Scottsdale, Arizona

The Practice Launchpad Live

A 3-Day Clinical Intensive for Physicians Ready to Reclaim Their Autonomy

Join us in Scottsdale June 5-7, 2026

Only 40 Physicians. One Controlled Environment. No Conference Energy.

Over 3 days in Scottsdale, you'll diagnose operational leakage, install AI-powered infrastructure, and leave with a cash-pay engine ready to run.

You Built a Career at the Top of Medicine.

Why Is Your Cash Practice Running Like a Side Hustle?

You Are Excellent at Medicine.

The System You're In Is Not Designed for You to Win.

You've built a career defined by mastery and discipline. The credentials are earned. The reputation is real.

Now you're ready for the next evolution.

You want a practice where your cash-pay services run with consistency. This isn't about improving your clinical skill. It's about elevating the infrastructure that supports it.

When the right systems are installed, autonomy becomes practical. Revenue becomes predictable. Growth becomes engineered.

Only 40 Spots Available

Reserve Your Seat Today

A private, implementation-focused environment for physicians serious about autonomy. Once the room fills, registration closes.

Chaos Tax Calculator
Run Your Numbers

Calculate Your
Chaos Tax

Most physicians are losing $200k–$500k per year — not from a failing practice, but because there's no system catching what's already falling through. Slide to your reality. 60 seconds.

Hours/week on admin, tasks, or "figuring it out"
4 hrs

DMs, scheduling, chasing leads — work your staff should handle

Cash patients/month who said "I'll think about it" and disappeared
4 pts

Consults that went nowhere — weak follow-up or an awkward pricing conversation

Average cash procedure value
$5,000

PRP, orthobiologics, regenerative injection series

Your Estimated Annual Chaos Tax
$432,000
Admin Drain / yr
$192,000
Lost Revenue / yr
$240,000

Most physicians who run this are stunned. That number is the invisible tax you are already paying for running without a system. TrueMD is not asking you for $3,995. TrueMD is showing you how to stop the bleed.

Two days in Phoenix changes this number permanently.

Reserve Your Seat at Practice LaunchPad Live →

Hosted at the Phoenician in Scottsdale, Arizona

A luxury resort designed for executive-level conversations

Your Ticket Includes:

  • 2-night luxury stay (Friday & Saturday)

  • Airport transportation to and from the resort (Friday & Sunday)

  • Private welcome cocktail reception (Friday)

  • Dedicated classroom-style executive meeting space with exclusive patio

  • Breakfast & lunch provided (Saturday & Sunday)

  • Private VIP dinner at Verdigris (Saturday)

You will be surrounded by 39 physicians who are clinically strong, revenue-capable, and ready to install infrastructure – not experiment with tactics.

The Practice Launchpad Live

3 days in Scottsdale, Arizona

Investment & Pricing Timeline

Register Your Spot Today

Here's what you get –

  • 2-night luxury stay at The Phoenician included

  • Airport Transportation included

  • Cocktail Reception & VIP Dinner

  • Breakfast & Lunch provided

Plus these bonuses!

  • Online MSK Ultrasound Shoulder Primer - 1CME ($250 Value)

  • AI Practice Tool Implementation Blueprint

  • Cash-Pay Revenue Infrastructure Framework

  • Chaos Tax Diagnostic

  • 30-Day Sovereignty Activation Plan

Total value: $15,000

Your Price $4995

This Room Is Built for a Very Specific Physician.

The Practice Launchpad Live is designed for physicians who are:

  • Currently performing regenerative, MSK, pain, orthobiologic, or cash-pay procedures — even if inconsistently

  • Generating anywhere from 2–15 cash-pay procedures per month

  • Exploring or actively building a PRP, orthobiologic, or cash-based service line

  • Operating within an insurance-based model but seeking to add predictable cash revenue

  • Solo, small group, or specialty practice owners

You do not need:

  • A fully built cash practice

  • A large staff

  • An ultrasound machine already in place

  • A high monthly revenue baseline

The Part that No One Talks About...

Most of You Have Already Tried.
It Stalled. That Is Not a You Problem.

You launched. A few patients paid cash. Then the referral pipelines stopped at the cash door.

"You are a world-class surgeon playing a professional game with amateur tools. Not a character flaw. A missing protocol."

Meet Your Faculty

Three Specialists. One Integrated System.

Dr. Ariana De Mers

Board-Certified Orthopedic Surgery · Fellowship Sports Medicine

Dr. DeMers built a functioning cash-based orthobiologics practice as an orthopedic surgeon — not as theory, as daily operating reality. She is the proof of concept in the room.

Her domain: Clinical case selection, patient outcomes, and how to structure orthobiologic procedures for consistent, defensible results that justify cash pricing.

Atiba de Souza

Creator, Medical Marketing Roadmap · Published Author ·

Atiba built the Medical Marketing Roadmap to answer one question every physician eventually asks: "What would it be like if my authority extended past the exam room — and the patient already felt it before they met me?"

His domain: Identifying exactly where your patient communication is breaking down — the specific bottleneck between your clinical reputation and your digital presence — and showing you what to fix first.

Dr. Colin Rigney

Board-Certified Orthopedic PT · CEO, Advanced MSK Ultrasound Center

Dr. Rigney has trained thousands of clinicians in MSK ultrasound. His focus: diagnostic conversion — using objective findings so the patient makes the clinical decision themselves. You stop selling. The data sells.

His domain: Ultrasound-guided protocols that convert clinical findings into patient confidence — removing price objections at the point of diagnosis, not at the front desk.

Join the Physicians Installing the Infrastructure for Autonomous Practice.

Only 40 Seats. No Mass Conference Energy.

The 3-Day Clinical Framework

Day 1: The Diagnosis & The Vision

Friday - June 5, 2026

Theme: Breaking the Randomness Loop

You'll identify where your current practice model is bleeding revenue, time, and control. You'll quantify your Chaos Tax. You'll reconnect to what your "Perfect Day" actually looks like when your schedule is sovereign.

By the end of Day 1, you'll understand: your exhaustion isn't coming from effort. It's coming from lack of infrastructure.

Day 2: The Engineering of Certainty

Saturday - June 6, 2026

Theme: Installing the Engine

This is where theory becomes tactile. You'll rotate through hands-on business labs including:

MSK Ultrasound - Diagnostic Conversion Protocols – remove awkward sales conversations using objective clinical frameworks.

• AI Practice Tech Stack – automate lead nurture, patient follow-up, and admin friction.

• The Chaos Tax (Self-Diagnosis) – quantify exactly what operational inconsistency is costing you annually.

You will see the system. You will touch the system. You will understand how it runs without you.

Day 3: The Leap & The Sovereignty Roadmap

Sunday - June 7, 2026

Theme: The Executive Decision and the First 30 Days

You'll evaluate the 3-year DIY trap, the hidden management burden of piecemealing agencies, and the time-debt most physicians are already paying.

You'll leave with a 30-day activation checklist, a roadmap to predictability, and a defined timeline for autonomy.

Join Us June 5-7, 2026

Only 40 Spots Available!

Select your payment option below to reserve your seat.

This is your commitment to replacing revenue unpredictability with engineered infrastructure, surrounded by physicians who are serious about building autonomous, cash-pay practices.

Step 1: Your DetailsComplete in order to secure your seat
Step 2: Complete Your Purchase
Your Address Info

© Copyright 2026. TrueMD.institute. All rights reserved.